Marketing Analyst

Lunya    Santa Monica, CA
Job Description

We believe the numbers tell a story. You couldn’t be happier to hear that. We’re looking for

someone to share those stories with us to help optimize our revenue and customer

experience across online and offline channels.

What you’ll do:

  • Provide actionable insights to Lunya Brand team through data analytics and synthesize

results into succinct takeaways that aid the team in decision-making;

  • Create targeting and segmentation schemes and develop predictive modeling to

optimize marketing spend;

  • Dive deep into complex business problems and provide insights into acquisition and

marketing mix through hypothesis testing;

  • Understand customer ecosystems, including long term trends in demand patterns and

customer behaviors;

  • Support analysis of campaigns through statistical modeling, customer segmentation,

design of experiments, and data mining;

  • Identify inefficiencies within tools/systems and make ongoing recommendations to

Marketing for enhancements that increase efficiencies and increase revenue;

  • Track marketing budgets and KPI trends via marketing dashboards;
  • Develop automated and ad hoc reports and models to support brand and marketing

decisions

What you’ll need:

  • Bachelor’s degree in Business and 2+ years experience analyzing data, drawing

conclusions, and making recommendations;

  • Strong data visualization skills: You can convey data in an organized and comprehensible

manner;

  • Extremely responsive with strong judgement, attention to detail, and organizational

skills;

  • Clear and effective written and verbal communication and strong interpersonal skills;
  • Ability to develop strong, synergistic relationships with cross-functional teams;
  • Excel wizard with advanced skills;
  • Experience with dashboarding and business intelligence tools preferred;
  • Apparel/retail/fashion industry experience is a plus

Job Type: Full-time

Work Location:

  • One location

Benefits:

  • Health insurance
  • Dental insurance
  • Vision insurance
  • Paid time off

Schedule:

  • Monday to Friday

Tue, 10 Dec 2019 17:58:55 GMT

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